Discover the method that will help you organize topics and themes strategically, capturing the attention and trust of your customers.
The first major challenge for a brand is capture people's attention, which is constantly contested by an endless flow of information.
Content not only attracts the audience's attention but also serves as a strategy to engage and keep your brand in a special place in the minds and hearts of your target audience. It enables businesses to stand out amid the digital noise by offering real value and addressing the needs and desires of consumers.
In a world where every second counts, content is the engine that drives visibility, credibility, and brand loyalty.
Learn how to use content to position your brand as a market leader.
Proven techniques to increase customer interaction and loyalty.
Content strategies that attract and convert qualified leads.
Establish yourself as a reference with valuable and informative content.
This e-book provides a step-by-step guide to developing a robust and effective content marketing plan. It includes practical strategies, real-life examples, and exercises that help implement the best content marketing practices.
This book is intended for professionals seeking to understand and apply effective content marketing strategies to strengthen their brands and achieve meaningful results. Here’s who can benefit from this comprehensive guide:
This book is not for those looking for magic formulas, hacks to go viral, tips to gain followers, copywriting tips, paid traffic strategies, in-depth SEO content, or detailed information on the use of any social media tools or platforms.
Without a well-structured plan, content risks being inconsistent and disconnected, wasting valuable resources.
A careful plan ensures that each piece of content is aligned with the brand’s objectives, creating a cohesive narrative that strengthens the company’s identity, engages the audience, and drives sales.
By setting clear metrics and monitoring performance, strategies can be adjusted in real-time, maximizing impact and building lasting relationships with customers.
In a competitive market, content planning is not just an advantage – it’s a necessity.
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Jorge Gadelha
Author of the Value Business Design method and frameworks such as Deep Gains Analysis and the P.L.A.N. Methodology for Strategic Marketing Plans, Jorge Gadelha has worked on projects for national and international brands in advertising agencies and Marketing Departments, managing teams that have received worldwide recognition.
His work is known in the market for promoting the connection between Marketing and Communication with the Strategic Planning of companies, through the development of projects with multidisciplinary teams.
He has planned for brands such as Banco do Brasil, Energisa, Grupo RBS, HostDime Brasil, SEBRAE, SESI, and Unimed. He is currently the Managing Partner of NúcleoHub, a strategic advisory firm in Marketing and Management, where he helps companies of various sizes and sectors structure their businesses to enhance the value they generate for their strategic audiences.
This e-book provides a practical and detailed guide to developing an effective content marketing plan.
We walk you through a step-by-step process so you can create content strategically, building a clear line of reasoning when selecting the topics your brand will focus on.
This book teaches you how to create a content plan.
You can offer content marketing planning services to the market, where you can work in a consultancy format, and your deliverable will be the Content Plan, which we teach you to build in this book.
We emphasize that we do not guarantee that you will make money. Our promise is related to the knowledge transferred through the book.
Yes, the method was designed to cater to any type of business, regardless of size or industry.
Every type of business needs to work with content strategically.
You will receive a PDF file, so the book is only available in digital format. There is no option to purchase a printed version of the book.
Upon completing your payment, you will receive access via email to download the PDF file of the book.
Yes, after your purchase, you will have 7 days to request a refund through Hotmart’s refund platform.
If you have any difficulty with the refund, please contact us by sending an email to [email protected], and we will return your money.
You can get in touch by clicking the WhatsApp contact button on this page or by sending an email to [email protected].
Legal Notice: No information contained in this product should be interpreted as a guarantee of results. We do not claim that by using the method, you will make money from it.
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